Li Ning Company and L-Fashion Group Signed a Collaboration Agreement
L-Fashion Group and Chinese Li Ning Company signed a long-term
contract concerning European distribution of Li-ning brand. Under the agreement,
L-Fashion Group will be in charge of European imports and distribution
of the whole product range of Li-ning, excluding badminton. Li-Ning's main
product assortment includes footwear, apparel, accessories and equipment
for various sports.
L-Fashion Group’s local sales organizations and customer
service teams will serve in local languages and both the Li-Ning collection
and the visual message will be tailored to fit different markets and customer
segments.
Li-Ning Company was founded in 1990 in China by Mr Li
Ning, the world-famous Chinese gymnast with 106 gold medals, one of the
“World’s Most Excellent Athletes in the 20th Century” elected by the
World Sports Correspondent Association.
The first collection will be launched to the European
consumers in spring 2012.
http://www.li-ning.luhta.com
In the picture on the right Mr Li-Ning, the founder.
Asafa Powell
Elena
Isinbayeva
Andreas Thorkidsen
Jamaican sprinter
Women's
Pole Vault
Javelin Thrower
100 m world record between 2005-2008
Olympic Champion
Olympic Champion
